17 Mayo 13 Errors that when writing up and usually design the page of sales of your services
You strive by all means in trying that the sales through your webpage arrive? Your services of coaching or formation wait for without results the arrival of clients It you have tried everything, will not be because you have not strived.
Also you have tried to obtain to sales with Facebook ads, that advertising tool with which other people secure to so many conversions and sales, you have spent money in campaigns, you have read articles exceeds perhaps how to optimize your announcements and you have even made some course
But after all these attempts you see that it does not work, that is not used for, which there are lost time and money because when they arrive at your webpage they go away in the same way, and no longer is that you do not secure sales is that not even they ask for your products or services. All this generates worries to you and anxiety you see as the dream of your project disappears like the clients disappear when they arrive at your webpage. Not to know what you are doing bad, because it does not secure not one sale, every day you rise frustrated seeing that the money does not arrive, seeing as the project that you have created with as much illusion you are going it to have to close, you are going to have to forget to you to live on your dream to have your own business, to have the lifestyle which always they have wished, to feel the satisfaction to be able to help to people with products and services that with as much affection you have created.
You have asked yourself for which it passes all this? The problem is your product or service, neither your way to work the visibility, nor your campaigns of facebook ads, nor your strategy in social networks, your problem is your page of sales, by very good that it is your positioning SEO, by much money that you spend Ads on Facebook, for a long time that you invest in social networks, yes the destiny page, the page of sales, does not connect with your client never you will secure sales.
After knowing the 7 Reasons for which your services are not sold and what he is that of the pages of sales, you need to know the 13 errors that they prevent you to advance in your project and to secure sales.
13 Errors that usually are committed
in a page of sales that bring bad luck to your results
1-No to have a specific page of sales for each product or service, as or I commented you in the post previous, the page of sales is a vital page within your webpage and each of your products or services must have a specific page of sales and not limit to you to mention your product or service next to others in three or four lines.
2-No to be sufficiently personal so that they can connect with your person, in many occasions your personality, your values, your form to be and to think will be the only reason that will do to you only against your competition, thus you do not doubt in mixing with your product or service to create a matchless marketing mix.
3-No to have a title that offers the value of your supply of irresistible form, that catches the attention of your users, he is not something that to do with haste, and is that to create titles it is an art.
5-No to speak of problem number 1 of your client ideal, in detail, you are looking for to connect with emotions of your client ideal for that reason you have to know which is his problem number one, which is its point of pain that worries to him more, to investigate and to go deep in him. You must center to you is a pain point.
6-No to empatizar with your clients, must know that you understand to them, that you understand the pain, the frustration, the anxiety, the necessity that creates to them to put solution to that point of pain that you are going to solve.
7-No to show the benefits, as I commented you in the post previous we must forget to show amounts to us, nobody purchase amounts, people buys benefits solutions, and still more they buy transformations, they buy before and later.
8-No to specify for that is, for who it is not even. We have created a product service for an ideal client, for a specific person with some problems or very concrete needs, that is the person who is going to be 100% satisfied with our product service, for that reason to avoid clients displeasures we must well clearly leave for whom it is our product and service but also for who is not.
9-No to generate confidence with the social test, you do not doubt in requesting testimonies written (with photo if possible) or in video of the people who are trusting in you previously and of how has changed to the life your product or service to them.
10-No to have a section of frequent questions, this section is indispensable, are arriving at the end of your page of sales, the people we are undecided to hour to spend, we are going to put mental impediments before realising the purchase and in those frequent questions we must eliminate all the possible doubts that arise to him to our client from if it must buy or not our product or service.
11-No to have created a call to the clear and irresistible action, with a text that it connects and a design that emphasizes. That call to the action must go connected either to a button of purchase or a questionnaire of preselection of clients, but never it must go connected to the page of contact without the more.
13-No to invest in design. Design has to be attractive, visual, modern, not you can to give to image obsolete, not can to give image little professional, since it spoiled all the Copy and all the work that we have realised previously, must shine visually but without distractions.
A page of sales is a winning bet at the time of presenting your services or infoproductos, Ready to on approval have a page of sales of errors that they prevent to secure sales you?